The fact that anything is free is fantastic. And this is especially true when that “free” stuff is providing you with more traffic, money, rankings, reputation, and sales. Fortunately, there are a plethora of free SEO tools available. The disadvantage is that some of these free tools are completely useless.
I’d like to provide you with a handy compilation of the best free SEO tools available. These are easy to use, sleek, effective, and powerful. Best of all they’re completely free to download and use.
1.Google Analytics provides many free SEO tools on one interface
If you haven’t started utilizing Google Analytics yet, I strongly advise you to do so as soon as possible. There is no other data source that can deliver high-quality and thorough information in the same way as Google Analytics can. In an age dominated by Google, it’s the only thing we have to work with. The Google API is used by the majority of other data tools to simply piggyback on Google’s data.
Assessment
Google Analytics is a tool that cannot be ignored. This important source has almost all of the important and actionable information about your site’s users, traffic, and other metrics.
More information may be found here.
- Instructions on How to Setup Google Analytics (Video)
- How to Get Useful Data from Google Analytics in 10 Minutes or Less
2. Google Search Console is a web-based tool that allows you to monitor and manage your search engine results.
When it comes to online marketing, Google Analytics is the oxygen that one breathes, Google Search Console (previously Webmaster Tools) is the food that one consumes.
The use of the term “webmaster” in the previous title is a bit inaccurate. The tool may be used by more than just webmasters. It’s intended for search engine optimization professionals. The words “search” and “optimization” are at the heart of the tool’s functionality.
Some of GSC’s most valuable insights may be gained just by looking at the dashboard. SEOs and marketers must check their dashboards on a frequent basis to stay on top of things.
The SEO tools provided by Google Search Console are completely free.
Google Search Console delivers some of the same information as Google Analytics, but in a much more clear and straightforward manner. You’ll have less control over the statistics, but you’ll also have more access to them.
The link data collection is one of the most significant datasets available. Search engine traffic, backlinks to your website, and other benefits. Keeping track of poisonous backlinks is one of the most important aspects of off-page SEO, and it should not be overlooked.
In the event that you ever have to deal with the dreaded manual penalty, or if you are consistently disavowing persistent spam links, you will become well acquainted with Google Search Console.
Site notifications from webmaster tools are provided as free SEO tools.
Assessment
The Google Search Console is, without a doubt, vital. To succeed, you must have the information, the tools, and the authority. I wish that more SEOs recognized the importance of the tool and made more use of it.
More information may be found here.
- A Beginner’s Guide to Google Search Console (formerly known as Google Search Console 101). (Yoast)
- Google Search Console: How to Configure It (Video).
3. Ubersuggest
Ubersugest is a comprehensive SEO tool that is meant to assist you in winning the game of SEO. A large part of achieving SEO success is understanding what you’re doing, what your rivals are doing, and how to change your approach to take advantage of gaps in the market that have opened up in recent years.
Getting started with Ubersugest is as easy as inserting a domain name or phrase into the search window and pressing enter.
You’ll get a report right away for the domain or keyword you chose from this page.
For the sake of this piece, I’d want to concentrate on Ubersuggest’s keyword search capabilities. As a replacement for the Google Keyword Planner tool, which has lost some of its sparkle over the years, this is a fantastic option.
The next section shows you how to use Ubersuggest to find more words to use in your article after you search for your main keyword:
Step # 1: Select “Keyword Ideas” from the drop-down menu.
Click on “Keyword Ideas,” which can be found in the left sidebar, to be led to a complete report.
Examine the outcomes in step two.
This is the point at which the excitement starts. It is delivered to you in the form of a lengthy list of keywords that are linked to your seed keyword.
In all, there are four columns containing data relating to each keyword:
- The average number of people who search for a term on Google every month is called its volume.
- CPC (Cost Per Click): The average cost per click for the term in a Google advertisement.
- There is going to be a lot of competition for paid search, and the more people there are, the more competitive it will be.
- Estimated competitiveness in organic search results (SD) (the higher the number, the more competitive).
While this information on its own is useful, I want you to go a little further. Let’s keep moving forward.
Step 3: From the list, choose a keyword.
There is a lot of information that you can get by clicking on the link for “content marketing agency.” This will be the keyword you select that you want to rank for.
There is no longer any doubt about what you must do in order to be on the first page of Google. This information enables you to handle issues such as:
- What amount of traffic can you realistically anticipate obtaining for each position on page one of Google’s search results?
- The number of backlinks that your top-ranking rivals have.
- The total number of social shares received by each URL.
Make use of this information to develop content that is 10 times more effective than your competition.
Step 4: Narrow Down Your Search Results
After you’ve compiled a comprehensive list of related terms that are relevant to your firm and its objectives, you can use the filter option to restrict your search. Here’s an illustration:
Although you may provide other criteria, this is the place where I prefer to begin when looking for long-tail keywords.
You want to find keywords that have enough search volume to make a difference, but you don’t want to waste time on anything that has an excessively high SEO Difficulty rating.
Despite the fact that it eliminates more than 400 keywords, you are left with just 12 that satisfy your specific requirements. “Content marketing examples” is one of the most popular keywords on the list, despite the fact that it receives just 1,000 searches per month on average. Your website will get highly focused traffic as a result of this campaign, and with an SD of 17, you will have a decent chance of ranking in the search results.
Assessment
Ubersuggest may be used for a lot more than just keyword research, but it will undoubtedly assist you in this endeavor. With this information, you’ll be able to choose keywords that will help you develop killer content that will rank well in search results.
As long as you have the free Chrome extension, you can use Ubersuggest right from the search engine results pages (SERPs).
More information may be found here.
Continue reading “The Guide to Keyword Research” for further information.
4. MozBar
With the MozBar, it is all about knowing what you’re talking about. When you stop to think about it, understanding the appropriate information has a lot to do with SEO. The MozBar is a tool that lets you find the correct information at a glance.
The MozBar button is located right in the middle of your browser toolbar, at the center of where all the action takes place. When you click on the MozBar, an immediate report on the website you’re now browsing is generated.
You have the option of keeping the MozBar at the top, side, or bottom of your browser window at all times.
The data on the toolbar is broken down into three main groups: page elements, page attributes, and link data.
Page Elements are a visual representation of the nuts and bolts of on-page SEO. There is a great deal of information available at a single glance. You can see a lot of tags, like the title, description, and H1s, as well as a lot more.
Page characteristics, such as robots, rel=”canonical,” and load time, reveal various website optimization aspects that are not visible on the surface. In addition, you may get information about on-page link data.
The Link Data tab contains ranking variables as well as other information about a website’s connections. Complete access to the material is only accessible via a paid membership.
Assessment
The entire potential of the MozBar is only accessible to those that pay, and it is a service that is well worth the money. If you’re still in the early stages of your business and are tight on cash, the guys at Moz have been kind enough to give you this comprehensive version of their product for no charge.
More information may be found here.
- Mozbar Guide
- It is accessible on Firefox and Chrome, as well as on Windows and Mac computers.
- You can get it here.
5. SEOWorkers’ Research and Analysis Tool
The Analysis Tool enables you to enter the URL of any website (even if it is not your own) and have a report generated.
SEOWorkers does not provide any new features, but it does allow users to save a significant amount of time throughout the analysis process. In addition, it gives background information about the topic.
The report is concise and comprehensive.
Some of the data points, like the HTTP Headers Check, are things that you might not think to look for in a web browser.
Some of the other characteristics that were looked at can help you figure out if you’re doing well and if you need to pay attention to something:
This is a feature that is exclusive to SEOWorker. In addition to providing you with relevant SEO statistics, they educate you on the subject. The paper presents an in-depth analysis of each of the categories under consideration.
The keyword research has been done in depth. In addition to head terms (single keywords), two, three- and four-word keyphrases are shown on the page (longtail keywords).
Assessment
SEOWorkers gives a great deal of information, some of which is unique compared to other SEO and reporting solutions on the market. However, it is possible to get overwhelmed with information.
For the seasoned SEO professional, it is unnecessary to go into detail about each component. New SEOs who are still learning the ins and outs of the industry may find this information valuable.
More information may be found here.
6. WooRank Website Evaluations
The Website Review tool offered by WooRank looks to be simply another freemium website analyzer at first sight. On closer inspection, though, it gives useful information about some parts of the situation that aren’t obvious.
You can do a quick analysis of any website and get a report in no time.
WooRank initially presents a column titled “Top priorities.” Unfortunately, this is one of the tool’s drawbacks, as you can see. It seems to believe that I have a 404 error, that I do not have a favicon, and that I do not have a robots.txt file. All of these statements are incorrect.
In the SEO report area, for example, I got this notice when I clicked on the word “blog.”
This surprises me since content marketing is sort of my middle name, and my website surely includes a blog that is updated often.
Let’s go on to something more uplifting.
Although analytics gives information that is comparable to the geodata, the geodata is more informative.
Another portion that is beneficial is the section on social shareability. Only a handful of free analytic tools are capable of gathering as much social network data in one location.
The mobile portion of WooRank is the most notable feature that I would want to draw your attention to. It’s only possible to get this kind of information and perspective from a few free SEO analysis tools.
Having said that, Google does provide a free Mobile-Friendly Test tool on their website.
Assessment
WooRank receives great scores for its simplicity of use, user interface, and volume of data. Unfortunately, not all of the information seems to be correct.
For example, one of its most important features, the mobile optimization overview, can easily be seen using free Google tools, so it isn’t particularly groundbreaking any more.
More information may be found here.
- The WooRank Extension is a search engine optimization tool.
7. Neil Patel’s SEO Analyzer is a powerful tool.
Our SEO analyzer is a tool that we’ve previously discussed, but there’s another one in there that you should be aware of: Ubersuggest. Although it was previously a distinct tool, I decided to give it its own number to distinguish it from the others. It is a really useful tool—and it’s completely free!
Simply enter your website’s URL, and the program will crawl your site for around 10 minutes.
As you can see, the visual structure is very simple and clear. It has a lot of useful information, like a traffic score, an SEO score, and a backlinks list.
It will also inform you if any sites are damaged or banned on your computer.
Besides that, it will look at your site’s SEO problems, see how well it runs on mobile devices, and give you real advice on how to improve your site.
Assessment
I believe that this website analyzer gives a very valuable view of both your own site and, more importantly, a side-by-side comparison of your rivals.
8. ClickFlow
For the most part, when it comes to increasing traffic, most marketers rely on fresh content creation, the development of new backlinks, and so on.
With the ClickFlow Content Decay Tool, you can see which pages on your site are no longer doing well and which ones are newer. These out-of-date articles would make excellent candidates for a content update.
In the first instance, it is necessary to link the Content Decay Tool to your Google Search Console.
Once ClickFlow has processed your data, you’ll be presented with a report that lists the pages on your site that have had the greatest decline in search traffic over the last 12 months.
From there, you may make changes to these posts in order to regain lost visitors. Add more examples to make your points more clear, and get rid of any references that aren’t relevant anymore.
Assessment
If you decide to upgrade to a premium ClickFlow account, you will be able to track the number of times your content is refreshed.
When you make changes to your website, ClickFlow will show you the effect that these changes have on your traffic and rankings on a page-by-page basis.
9. Responding to General Public Inquiries – Answer The Public
Answer The public makes use of Google Suggest to locate all of the questions that people may have about any sector or term that they are interested in.
Enter a word and you will see a long list of questions that other people are looking for that are related to that word.
The same thing that Ubersuggest does is show you comparison and preposition-related words.
Assessment
What I enjoy about the tool is that it delivers the information in a visually appealing manner, which I find easy to process. It’s also a great tool for coming up with new content ideas. Many of the questions may be used as the basis for FAQ sections or as headers on other pages.
SEO is not limited to Google’s search results. You may also improve your ranking on sites such as Amazon, YouTube, Bing, and a slew of other options.
10. Keyword.io
KeywordTool.io is based on the same premise as Google Suggest, but it only works with a small number of websites, including Amazon, the Play Store, and YouTube.
It is recommended that you use KeywordTool.io if you are undertaking SEO on sites other than Google.
Assessment
There are a plethora of free SEO tools available for Google. There are, however, other search engines to take into consideration. KeywordTool.io is a terrific tool to have in your arsenal of SEO tools.
11. FAQfox
Incredibly useful, FAQfox searches for questions that people are looking to have answered, depending on the exact website you are looking for answers from.
For example, if you key in the word “marking” and the URL quora.com into your browser, it will display a list of questions categorized by topic that people are asking on Quora.
This can be done for Reddit or any other website where you want to get keyword or article ideas.
Assessment
Great content should provide answers to the queries of the audience. This free SEO tool may assist you in identifying the queries that people are asking so that you can respond to them.
12. Google’s Search Engine Results Page (SERP) Preview Tool
You’ve probably noticed that the titles of certain results on Google are being chopped off because they are too lengthy.
Google employs character counts for meta tags, but this is a common fallacy. In actuality, they are tasked with counting pixels.
Google’s SERP Tool will inform you how many pixels your meta tags contain and whether or not they will be chopped off by Google when shown in search results.
It also provides a preview of how your web pages will appear when they are indexed by Google.
Assessment
When Google displays a preview of your website in search results, it may have a significant influence on your click-through rate. This useful tool allows you to examine what consumers are seeing in the search engine results pages.
13. Page speed data tool – Pagespeed Insights
The need for speed is critical. The quicker your website loads, the higher your ranking will be, particularly when it comes to Google’s mobile index.
Pagespeed Insights tells you what needs to be done to make your site load quickly on any type of computer or phone.
It makes no difference whether you are optimizing for tablet devices, desktop computers, or mobile devices; this tool will tell you what has to be fixed.
Assessment
This tool is free, easy to use, and gives you important information to help you speed up the loading time of your website.
14. SEOptimer
SEOptimer is a simple tool that gives you a technical overview of your on-page SEO and the content on your website. It’s also easy to use.
Enter your website’s URL into the tool, and it will do a free SEO website audit and give you suggestions for things you can do to improve your site’s search engine optimization.
Assessment
Not sure where your search engine optimization is going wrong? Furthermore, this tool deconstructs factors like page speed into factors like page load time, as well as displaying how your website loads on both desktop and mobile devices.You may even view information about social sharing.
15. XML-Sitemaps.com
XML Sitemaps create a sitemap for you, which you can then submit to the Google Search Console for indexing and ranking. A sitemap aids in the crawling of your website by search engines, but it may be too complicated for small companies or new SEO professionals to understand. This tool simplifies the process tremendously.
16. Rank Math WordPress SEO Plugin
Rank Math is a WordPress plugin that assists you in optimizing the content of your website. It makes it easier to add meta titles and descriptions to your data and to organize it. To begin utilizing this plugin, just download it and upload it to your WordPress website’s plugin directory.
Benefits
Rank Math assigns an SEO score to your content based on the number of words it contains. When you choose the term you’re aiming for, this plugin provides suggestions on how to improve your ranking for that particular keyword. Aside from that, you may discover and restore broken links on your website as well as redirect URLs to new sites.
17. Yoast SEO Plugin
The Yoast SEO plugin simplifies the process of optimizing your WordPress site and identifying information gaps in your content. For a WordPress site, the first thing to do is install and activate Yoast.
Benefits
The Yoast plugin helps you optimize and change your content in three areas: search engine optimization (SEO), readability, and social media marketing (SMM). On your website, you may customize the meta descriptions, titles, canonical URL, label index/no-index pages, and other backend settings with the Yoast SEO plugin. Readability scores will be assigned to each post using a variety of factors such as sentence and paragraph length and other variables. Furthermore, Yoast has a lot of great tools that can help you make your content more likely to be shared on social media.
18. Google Trends
Because it tracks the popularity of themes and trends in your business over time, Google Trends is named after the search engine’s founder, Larry Page. Make use of this tool to uncover current trends and then utilize that knowledge to develop a content marketing plan that is contemporary and relevant.
Benefits
Google Trends provides a clear picture of how certain trends evolve over time, as well as how people’s search behaviors in the area surrounding the specific trend change. To utilize Google Trends, begin by entering a term into the search box. Interest in that issue will be tracked over time, as well as which locations are showing the greatest interest and what additional keywords people are looking for that are relevant to that inquiry. This tool is most useful when used with other keywords to show how things have changed over time.
19. Ahrefs Keyword Generator
When you enter a keyword or phrase into Ahrefs’ Keyword Generator, you will be presented with the top 100 related keyword suggestions. This is a lite version of the full Ahrefs service. To make use of this free tool, just type up to 100 terms or phrases into the search area provided. A list of the top 100 keywords linked to your search will be shown, along with their search volume from the most recent time the data for that term was updated, and the keyword difficulty for the first ten keywords on the list will also be displayed.
Benefits
This tool provides users with a taste of what Ahrefs’ comprehensive product can accomplish, and it is ideal for anyone who wishes to learn more about certain specific industry keywords and phrases. The top 50 questions about a certain word are shown next to the word itself for your convenience.
20. Bing Webmaster Tools
Bing Webmaster, an often-overlooked tool, also includes a comprehensive suite of metrics to assist you in analyzing your website and search analytics. To get started, create a free Bing Webmaster Tools account, add your website, and verify that you are the legitimate owner of the site. Then you can either construct or upload your sitemaps to your server. Once this is complete, you’ll be able to begin optimizing your site and its content by utilizing the capabilities and recommendations provided by Bing Webmaster Tools.
Benefits
Bing Webmaster Tools may be used to do keyword research, generate reports, and crawl your website in order to find problems. A virtual second opinion on your site can also help you find new information that Google’s search console didn’t give you.
21. Ahrefs Backlink Checker
In the same way that their Keyword Research tool is a free version of their full product, Ahrefs Backlink Checker is a free version of their complete tool that displays the top 100 backlinks to any website you search for. Entering a URL into this tool’s search box will show you things like the site’s domain rating, how many backlinks it has, and how many referring sites it has. You can also see how many people have visited the site.
Benefits
This free tool is excellent for doing some basic backlink analysis as well as evaluating your competition. Despite the fact that you are only allowed to examine 100 links at a time, it is an excellent place to start. If you look at this, you can see how many backlinks your site has, how many backlinks came from other websites, how well your site is ranked, and how many backlinks it has.
22. SEM Rush
SEM Rush offers a free version of their powerful tool, which is similar to the other programs described above. Not only can SEM Rush assist with link building, but they can also assist with keyword research, on-page SEO audits, content improvements, rank monitoring, and a variety of other services. Sign up for a free account to have access to these features.
Benefits
The Backlink Analysis and Link Building Tool from SEM Rush gives you an in-depth look at your backlink profile and allows you to make changes to it. The free version of the Link Building Tool restricts you to a maximum of 100 sites, but you will be able to track your referring domains and backlinks over time, as well as their gains and losses, as well as your overall backlink authority score. The program assists you in identifying places where you can enhance your link-building efforts or where you may increase your internet presence.
23. Data Studio
This is where Google Data Studio excels: when you need to combine data from several sources (such as Search Console and Google Analytics), display it, and then share it with others. Check out these Google Data Studio Resources from Lee Hurst to get a sense of the variety of SEO jobs and dashboards that you can create for free with Google Data Studio.
Data Studio is available in the link.
24. Enhanced Google Analytics Annotations
So, how can you determine if a drop in traffic (or a spike in traffic) is due to a Google Algorithm change, or whether it is due to a big holiday? The Google Chrome extension that overlays extra data on top of your analytics so that you can simply share images with customers, demonstrating precisely how outside influences influence traffic, is highly recommended by experts.
How to get it: Google Analytics Annotations have been improved.
Alternatives include the Penguin Tool and the Zeo Tools.
25. Keyword Hero
Is it possible that someone said (no source provided)? In order to tackle the issue of missing keyword data, Keyword Hero employs a large number of complex arithmetic and machine learning techniques. Even though it is not a flawless system, the data it provides may be a helpful step in the right direction for those who are having difficulty matching keywords with conversion and other on-site metrics. Pricing is completely free for the first 2000 sessions each month.
Keyword Hero is available in the link.
26. MozCast
MozCast, the brainchild of Dr. Pete and the original Google SERP tracker, is the go-to algorithm tracker anytime there is a major change, whether it is a Google update or not. The SERP tracking features, which display the prominence of various items like advertisements and information panels, are very beneficial.
MozCast is available in the link.
Algoroo, Rank Risk Index, and Ayima Pulse are more tools that might be beneficial.
27. Beam Us Up
If you’re looking for a free desktop crawler, there’s no better choice than Beam Us Up. While it doesn’t have as many features as Screaming Frog, it does provide completely unrestricted crawling with no restrictions or limitations. This program is exclusively for Windows.
Beam us up is in the link.
28. Link Redirect Trace
Many SEOs promote Link Redirect Trace as the “all-in-one redirect route analyzer,” and it is available as a free Chrome plugin. URL headers, rel-canonicals, robots.txt, and basic link metrics from LinkResearchTools are all shown by this addon. Additionally, the “Save Screenshot” function is really handy.
How to get it: Link Redirect Trace
29. Redirect Path
Redirect Path, which works in a similar way to Link Redirect Trace, is a handy application from the fine guys at Ayima that displays redirect routes and header information for every URL you visit. Honestly, I’ve been using this addon for years, and it’s virtually always “on” in my browser when I’m not working.
It’s easy to get: Redirect Path
30. Screaming Frog Log File Analyzer
Most people in the SEO industry are acquainted with Screaming Frog, but many are unaware that the Frog also provides a separate Log File Analyzer application that is available for free or for a fee. The free version is quite reliable, but it is restricted to 1000 lines of code.
The Screaming Frog Log File Analyzer is available for download.
31. SEOlyzer
SEOlyzer is a log analysis tool suggested by Aleyda Solis in her outstanding SEO podcast, Crawling Mondays, which is available on iTunes. SEOlyzer is a fantastic log analysis tool that includes some amazing features, such as real-time analysis and page classification, among other things.
The SEOlyzer is available for download for free.
32. Xenu
To be quite honest, even though Xenu has been on every “free SEO tool” list since the beginning of time, I had no idea it would make it onto this one. Since its inception more than a decade ago, this Windows-based desktop crawler has remained largely untouched. Having said that, many people still like and rely on it for basic site audits, such as scanning for broken links and other issues. Even for nostalgic reasons, I’m leaving this place behind. Take a look at it.
You can get it at Xenu.
33. MOZ Keyword Explorer
In case you are unfamiliar with Moz’s fantastic keyword research tool, we strongly recommend that you do so. 500 million keyword recommendations cover the whole spectrum of the most accurate volume ranges available in the business. In addition to CTR statistics, you will also get Moz’s well-known Keyword Difficulty Score. With Moz’s free community membership, you’ll get access to 10 searches each month, with each query yielding up to 1000 keyword ideas, as well as an analysis of your search engine results.
Use this tool: Keyword Explorer.
34. Google Keyword Planner
Although Google’s own Keyword Planner was created for those who want to purchase Google advertisements, it nevertheless provides a wealth of information that is valuable for SEO keyword planning. It makes use of Google’s own data and includes important features such as national filtration. Avoid measuring things like competition, which is only used for paid placements, and volume, which are thought to be hard to understand.
You can get it here: Google Keyword Planner.
35. Keyword Sheeter
Yes, it is referred to as “Keyword Sheeter.” It is quite difficult for me to write this. Having said that, it states what it does and performs what it says in a timely manner. Enter a term, and the search engine poops out a whole lot of keywords.
Use it: Keyword Sheeter
36. Keyword Surfer
We used to suggest Keywords Everywhere (which is still a fantastic tool), but they no longer have a free version available to download. The most popular community-based suggestion, which is also still free, is Keyword Surfer, which is available as an alternative. This Chrome addon displays the number of times a term appears in Google search results. We also like WMS Everywhere, a Chrome plugin that provides information about search traffic, cost-per-click, and keyword ideas for a variety of topics.
The Keyword Surfer is available for purchase.
Also check out WMS Everywhere.
37. Google Disavow Tool
Because most website owners seldom need to use the Disavow Tool, Google makes it difficult to discover on their servers. However, after you have done so, it may be quite effective in removing penalties, and some SEOs swear by it when it comes to combating bad SEO. If you decide to use this tool, be careful and double-check that you are disavowing the right links in accordance with this advice.
The disavow tool is available in the link.
38. MOZ Link Explorer
The Link Explorer is undoubtedly the biggest and most accurate link index available, as well as the most accurate domain authority (DA) and backlink checker available in the SEO field today, with over 35 trillion links in its database. With the free account, you can run 10 searches a month, which will give you 50 rows of data each time. You can also add basic link metrics to the MozBar when you search the web.
Get MOZ Link Explorer.
39. Link Miner
Link Miner is a free Chrome plugin built by Jon Cooper, who is considered to be one of the world’s foremost authorities on link building. As you search Google, you may use it to rapidly identify broken links on each page, as well as to examine basic link stats. It’s simple, straightforward, and quite handy.
Link Miner is available in the link.
40. Detailed
Detailed is a one-of-a-kind sort of free link research engine, invented by marketing mastermind Glen Allsopp to help people identify relevant links (you can find him in the comments below). Detailed focuses on the factors that are driving connections to some of the most successful niches on the web, without the superfluous fluff that may make reverse engineering success a time-consuming task in certain instances. Oh, and he’s got a fantastic newsletter, too.
How to get it: Detailed
41. Google My Business
For the most part, this is the most important tool for local SEO, particularly if you reside in a market that is covered by Google. It enables you to, among other things, claim your company, change listing information, and reply to reviews on the platform. Claiming your company profile is the foundation for most local SEO efforts, so it’s important to start with this first step.
Google My Business is where you can find it.
42. Google Review Link Generator
The Google Review Link Generator by Whitespark answers a straightforward problem: how do you provide your consumers with a URL to use in order to post a Google review for your company? Reviews are important for ranking, but Google does not readily offer this information. This generator simplifies the process.
The Google Review Link Generator is available.
43. Local Search Results Checker
One of the most difficult aspects of local SEO is determining rankings from any area, particularly since Google is adamant about serving results from the location in which you are now located. BrightLocal overcomes this problem by providing a simple local ranking tool that allows you to virtually drop into any area on the planet and view true local rankings in real time.
How to get it: Local search results checker
44. Moz Local Online Presence Tool
Is your company information and local citations consistent across the internet? Moz Local allows you to rapidly see how your company appears throughout the web in the key data aggregators that Google and other search engines use to rank local search results in a matter of seconds. It’s really useful to be aware of your own personal talents and shortcomings.
The Moz Local Online Presence Tool is available in the link.
45. Mobile First Index Checker
Websites that are optimized for mobile devices often vary dramatically from their desktop counterparts. Because Google has converted to a mobile-first indexing strategy, it is critical that significant aspects (links, structured data, and so on) be consistent across both mobile and desktop versions. Several programs will check this for you, but Zeo’s is by far the most comprehensive and comprehensive.
Get it here: Mobile First Index Checker.
46. Mobile SERP Test
The way mobile search results may differ depending on location and device is astounding. MobileMoxie’s mobile SERP test allows you to compare devices side-by-side for any location, down to exact addresses, using a mobile smartphone.
Get it here: Mobile SERP Test
47. Mobile-Friendly Test
The gold standard for establishing whether or not your website complies with Google’s mobile-friendliness guidelines. If your website passes the test, Google will consider it mobile-friendly, which is a legitimate (although minor) ranking factor in the search results. If your page isn’t mobile-friendly, the tool will point out specific issues that need to be addressed.
Get it here: Mobile-Friendly Test
48. Chrome DevTools
The sheer number of SEO jobs that you can do using Chrome DevTools is mind-boggling, and they are all completely free. Some of the most useful capabilities, ranging from JavaScript auditing to speed to On-Page SEO, are tucked away in the corners of the software. Are you looking for any particular strategies to utilize it for SEO purposes? Take a look at these resources: here, here, and here for more information.
Install Chrome DevTools to get started.
49. Marketing Miner
Marketing Miner is a company with a low profile in the United States, but it is one of the best-kept secrets in Eastern Europe, according to the company. If you need to extract a large amount of SERP data, rankings, tool reports, or competition research, Marketing Miner will perform the hard lifting for you and pack it all into easy-to-understand reports and dashboards. Consider looking over this list of miners for inspiration. Even though it’s a paid app, the free version lets you do a lot of things.
The Marketing Miner is available in the link.
50. SEO Minion
SEO Minion is a very popular Chrome extension that goes above and beyond the functionality of most SEO toolbars on the market. A few of the rapid duties it conducts are: assessing on-page SEO, checking for broken links, doing Hreflang checks, providing a SERP preview tool, and providing a useful Google search location simulator. It’s definitely worth giving it a go.
SEO Minion is the name of the game.
51. SEOquake
SEOquake is one of the most powerful SEO toolbars available on the market today, and it comes with a variety of configuration options, allowing you to tailor it to your specific SEO requirements and requirements. You can run simple on-page audits, compare domains, and export your data, as well as get a lot of information about every URL you visit when you use this service.
SEOquake is in the link.
52. Sheets for Marketers
Sheets for Marketers isn’t a product in the traditional sense, but rather a website that provides over 100+ free templates that can be used to do a wide range of activities using the Google Sheets spreadsheet application. Obtain strong free sheets for a variety of tasks, including competition analysis, site audits, scraping, keyword research, and other tasks. This is a website that should be added to your favorites.
Sheets for Marketers are available in the link.
53. Small SEO Tools
Small SEO tools are a popular choice among long-time SEO professionals. It consists of a collection of more than 100 unique SEO tools that were developed by the company. Each tool is designed to execute a single, extremely specialized purpose, hence the moniker “tiny.” In addition to more typical toolsets such as backlink and keyword research, you’ll also discover a plethora of hard-to-find and very specialized tools such as proxy tools, pdf tools, and even JSON-based tools.
Small SEO tools are available in the link.
54. Varvy
Varvy is a free website audit toolkit from the people at Internet Marketing Ninjas. To learn more, visit Varvy. The majority of the checks are of the on-page kind, and they address crawling and recommended practices, respectively. Varvy also provides distinct stand-alone tools for page performance and mobile SEO, which may be found here. On the whole, this is a handy tool for getting started with an SEO audit and completing fundamental checklist items in a hurry.
Varvy is found in the link.
55. Natural Language API Demo
The effectiveness of Google’s Natural Language API for SEO is up for discussion, but there is no doubt that it is a remarkable tool that allows for extensive advanced study. A single page may be analyzed at a time in the free demo, and you can learn about entities, sentiment analysis, grammar, and classification by seeing how a search engine would interpret them.
A Natural Language API is available for download.
56. Rich Results Test
Were you able to include review rating stars in your JSON-LD and are wondering whether your markup is suitable for Google’s Rich Search Results? Obtaining a passing grade does not imply that your page will automatically show rich results in the search engine results pages (SERPs), but consider it the price of entrance (the cost being free, of course.)
Check it out here: Rich Results Test
57. Structured Data Testing Tool
This website should be bookmarked several times. Using Google’s Structured Data Testing tool, you may not only debug your own structured data, but you can also run competitive analysis on your competitor’s structured data as well. Advice from the experts You may make changes to the code inside the tool in order to debug and arrive at the correct code.
A Structured Data Testing Tool is available in the link.
58. Tag Manager
Initially glanced at, Google Tag Manager seems to serve a straightforward purpose: it allows you to insert “tags” (such as Google Analytics) into your HTML. Beyond that, expert users may make use of Tag Manager to do a variety of SEO-related tasks. Google doesn’t want you to use Tag Manager to add important things like structured data, but it can still help with a lot of SEO-related tasks.
A Tag Manager is available in the link.
59. View Rendered Source
This straightforward JavaScript auditing tool does a single task really well. Visualize the completely rendered DOM of any URL and compare it to its original HTML code using View Rendered Source, which is a free Chrome plugin that you can install on your computer. Excellent for checking and debugging JavaScript code.
How to get it: View Rendered Source
60. BuzzSumo
BuzzSumo is a fantastic tool for doing SEO studies. Its Chrome plugin is one of the few tools available that can provide accurate estimations of the number of social shares a piece of content has received. You won’t receive as much data with a free account, but you will still get access to the best material and the most up-to-date information. One of our favorite pieces of equipment.
BuzzSumo is where you can find it.
61. Hunter
A popular email search tool, Hunter is unquestionably the most popular free email finder on the market. Utilize it to locate the email address linked with any firm or person, and to double-check any email address you currently have on your computer. Before premium plans kick in, you’ll get 50 free searches every month.
Hunter.io is where you can find it.
62. SimilarWeb
SimilarWeb is akin to a supercharged version of competition analysis. You may look at the traffic, top pages, engagement, marketing channels, and other statistics of your competitors. The free service is restricted to five results per measure, but that’s usually enough to get a fast data point if you’re in a hurry.
SimilarWeb may be found in the link.
63. Wappalyzer
There are several tools available to assist you in determining what technology stacks a website is built on, but Wappalyzer is a favorite among search engine optimization professionals. It’s completely free (unless you want enhanced reporting), and it will quickly inform you what technology is being used by a website in question. Consider, for example, if they are using Yoast or All In One SEO Pack.
Wappalyzer is found at the website in the link.
64. Wayback Machine
To be honest, I only use the Wayback Machine about twice or three times per week.It’s ideal for unearthing previously undiscovered information. You’ll even uncover a treasure mine of old robots.txt files that have been stored. There are a plethora of different SEO applications for the Wayback Machine that you could find helpful. It is completely free.
The Wayback Machine is where you’ll find it.
65. Name.com bulk domain search
Name.com bulk domain search as shown on a computer screen
You just enter all of the domain names you wish to check—all at the same time—and it will instantly inform you whether or not they are accessible. It beats the living daylights out of entering them in one at a time on Godaddy!
Name.com is where you can get started.
66. Cloudflare
There are so many positive things to say about Cloudflare that it’s tough to decide which ones to mention in this article. Aside from providing a free CDN to speed up your site, it also offers simple DNS control and 100 percent free DDoS protection.You can keep using a paid account for as long as you want. If you decide to upgrade, the pro features are very useful and very cheap.
Cloudflare is a free service.
67. GTmetrix
GTmetrix is one of several webpage speed performance tests that SEOs like to employ to determine how fast a website loads. It generates well-known reports like PageSpeed, YSlow, and Waterfalls, as well as automatically shows historical data for each page it analyzes, all in a single interface.
GTmetrix is where you can find it.
68. Lighthouse
Lighthouse is Google’s open-source tool for measuring and improving speed performance. It’s also the most up-to-date, particularly when it comes to measuring the performance of mobile sites and Progressive Web Apps (PWAs). Lighthouse is not just recommended by Google for evaluating your page’s performance; there is also conjecture that Google uses assessments very similar to Lighthouse in their ranking algorithms as well.
The Lighthouse site is where you can get started.
69. Page Speed Insights
Field Data is a new measure that has been introduced to Page Speed Insights, which is another Google service that was created on top of Lighthouse. Field Data makes use of metrics gathered by the Chrome User Experience Report in order to provide you with information on how your website performs with actual users all around the world. Although not every page has data, when it does, it is quite beneficial.
Page Speed Insights is a free tool that you may use.
70. SpeedMonitor.io
If manually logging into a speed tool to monitor your performance on a daily basis isn’t your thing, SpeedMonitor.io could be a good option for you. It gauges performance using Lighthouse data, then monitors that performance over time and retains the information – all for free, of course. In addition, competitor monitoring and on-demand audits are available.
SpeedMonitor.io is where you can get it.
71. WebpageTest
Performance testing of web pages is similar to GTMetrix in that it measures page load time. With its easy-to-understand ratings and some of the most extensive performance reports available anywhere, it helps you get the most out of your time at work.
WebpageTest is available at the website in the link.
72. SERP SURF
Need a free tool to check where your website is ranking for any keyword. No problem, the online tool allows you to do just that. Simply enter your website URL and keywords and let the tool work it’s magic. The tool will let your know where you rank on Google for those keywords.
Get it here: SERP SURF
73. SEO PowerSuite Tools
One-stop shop for SEO tools. You can get free tools to audit your website for any on-page problems. There is a free rank tracking tool and even a tool to check how many backlinks point to an entire website or specific URL. The free version does not allow you to save your projects, however it is very useful for those on a tight budget.
- Rank Tracker – keep track of your keyword rankings on all major search engines
- Website Auditor – check that your on-page SEO is up to scratch
- SEO SpyGlass – discover the backlinks pointing to any URL
- Link Assistant – help with link building
Get it: SEO PowerSuite
74. Article Spinner – Automatically Generates Spintax
Need a quick way to add spintax to any content. Go to the link collider website to use the free tool that will do it for you instantly. Paste any article into the tool and it will add spintax into it in seconds.
Get it here: Article Spinner – Automatically Generates Spintax
75. Free Article Spinner
Want to spin any article for free? Go to the listed website to get started. Simply drop your content into the tool and spin it into a completely brand new article. Every SEO needs an article spinner, if you are low on cash then this is a good option for free.
Get it: Free Article Spinner
76. Free Online Image Editor
This is as good as any of the paid image editing tools and it is completely free to use with nothing to download. Make your SEO content stand out adding free images with this tool.
Get it: Photopea
77. Side-by-Side SEO Comparison Tool
SEOs may benefit greatly from using a free tool to discover all of the many ways keyword text is utilized on a site. However, having a keyword tool that compares two websites in a side-by-side report is much more beneficial in this situation. With this tool, it is possible to observe how your page and a competitor’s website employ keywords, how much text is on the page, and which keywords are used all at once. This is really significant competition knowledge for SEO professionals. Internet Marketing Ninjas provides exactly this kind of free SEO tool.
Get it here: internet marketing ninjas
78. AI Article Spinner
The Artificial Intelligence Article Spinner is a completely free tool that works wonderfully on all sorts of websites, for both bloggers and pros. If you want to write about e-commerce, affiliate marketing, business and other things like that, this is a great tool.
The free version of the paraphraser allows you to spin and rewrite the text as many times as you want, but you can only input 5,000 characters at a time into the tool.
Have a go: AI Article Spinner
79. Ahrefs Keyword Rank Checker
Every SEO practitioner must be aware of how well their sites rank for the keywords that they are attempting to rank for.
They must also keep track of the ranks of their rivals.
This may be accomplished manually by entering search engine queries into search engines. However, this is time-consuming and may result in erroneous results. Fortunately, there are a plethora of fantastic programs available that can do this automatically.
Start using the tool online: Ahrefs Keyword Rank Checker
80. SEO Metrics Checker
Need a free way to check MOZ, Majestic, SEMRUSH, and Alexa metrics? No worries, simply go to the website, enter your website URL and the metrics will be shown on screen. This is an online tool and is completely free for everyone to use.
Get started: SEO Metrics Checker
81. URL to HTML Hyperink
Need to convert a lot of URLs into HTML links quickly? You can do this using the listed online tool. In the event that you ever get a list of several URLs that you want to rapidly convert into HTML links so that they may be displayed on a web page, this is the tool you need to create clickable links.
Have a go: URL to HTML Hyperink
82. Answer Socrates
Want to add a FAQ section to your content and you are not sure what questions to include? We have you covered with another great and completely free to use tool. Using these questions will give you amazing content that will rank well in the search engines.
Get started: Answer Socrates
83. Check Social Signals
Want to know how many social shares a website or specific URL has? Go to the listed tool and enter the URL and discover how well that page performs across all the major social media platforms like Facebook, Twitter, Pinterest, Tumblr, and more.
Give it a try: Check Social Signals
84. SERP Robot
View your position in the search results for up to five keywords.
There are no restrictions.
Enter any website or web page, as well as up to five keywords, to check where you rank for each of the keywords you entered. Check the standings of your rivals as well.
Have a go: SERP Robot
85. Copyscape
Examine the material for duplicates.
There are certain restrictions: only the top ten results are shown.
Enter the URL of a blog post or website, and Copyscape will tell you where else that material may be found on the internet. It’s possible that you’ll discover results that you’ll need to follow up on in order to get your SEO in line.
Get it: Copyscape
86. Google Alerts
Receive notifications whenever your brand, product, or business is mentioned online.
There are no restrictions.
If you enter your brand, business, or product name, Google will send you an email if it discovers a site that has those phrases in the search results.
Get started: Google Alerts
87. Exploding Topics
Discover the most recent fashion trends.
There are no restrictions.
SEOs often target subjects with high search traffic, but this indicates that they are focusing on themes that are already well-established. What if you could find and target people before they were widely known?
Make use of this instrument to accomplish your goal.
Have a go: Exploding Topics
88. The Hreflang Tags Generator Tool
Create hreflang tags for your website if it has many languages or is in multiple countries.
There are no restrictions.
If your website caters to visitors from multiple nations or speaks different languages, you’ll need to ensure that your hreflang tags are appropriately configured. Unfortunately, it’s fairly simple to make a mistake, which might result in problems for your website.
Hreflang annotations are added to your website’s URL, along with the language and country from which the URL comes. You enter these things into the tool, and the tool does the rest.
Get started: Hreflang Tags Generator Tool
89. Website Authority Checker
Check the domain rating of your website.
There are no restrictions.
Enter your website’s URL to find out how well it is doing in terms of domain rating (DR). In general, the higher the number, the more important your website is thought to be.
It has been shown that having a high DR correlates favorably with better Google rankings.
Have a go: Ahrefs Website Authority Checker
90. Whitespark’s Google Review Link Generator
Create a link for consumers to use to leave a review of your company on Google.
When it comes to local SEO, customer testimonials are critical. Using this tool, you can generate a shared link that consumers may use to leave a review of your company on Google.
Get started: Whitespark’s Google Review Link Generator
91. Animalz Revive
Improve and update already published material.
Animalz Revive assists you with identifying older materials on your website that need updating, upgrading, or both.
Before this tool was made, you would have had to manually search through your Google Analytics account to find these sites.
This was a major inconvenience.
It’s a good thing that this tool shows you precisely which content on your website needs the most attention.
Advice from Animalz Revived
Best Feature: “Traffic Loss Since Peak (Views)”
This tool allows you to see just how many visits a piece of out-of-date material is costing you in terms of money.
Give it a go: Animalz Revive
92. CanIRank
Answer the query, “Can I rank for this keyword?” in a short amount of time.
CanIRank, a tool that tells you how hard it is to rank well for a certain keyword, is very accurate.
As an added bonus, CanIRank does not provide you with typical SEO recommendations, such as:
It’s “extremely competitive” for this keyword.
Or
“The competition for this term is minimal.”
Instead, it informs you whether or not you are capable of ranking for a certain phrase.
CanIRank
This is fantastic.
“How can you better target this keyword?” is the most outstanding feature.
CanIRank can also be used for other things, like figuring out how competitive the first page is.
It also gives you advice that might help you improve your search engine rankings for a certain word.
Take a try: CanIRank
93. Seed Keywords
Discover entirely new keyword suggestions.
The majority of keyword research tools operate in the same way:
Input a seed term into the tool to get started.
Obtain a list of words that are closely related.
The difficulty with this strategy is that it has the following drawbacks:
Everyone uses the same seed keywords when entering information into these programs.
Seed Keywords, on the other hand, take a completely different approach.
An alternative to randomly selecting seed keywords is to ask your clients how they would search for you on the internet.
A Scenario based on SeedKeywords
In the next step, enter those seed keywords into your preferred keyword research tool.
“Submit Query” is the most useful feature.
You may use SeedKeywords to do a Google search for the keywords that people have provided you with after the results have been compiled.
Using this method, it is possible to read the search results fast and determine how competitive the terms are.
Get started: Seed Keywords
94. BROWSEO
Consider your website from the perspective of a search engine.
As it turns out, search engines have a very different perception of your website than you do.
Furthermore, BROWSEO provides you with the sort of x-ray vision that search engines possess.
The most useful feature is the SERP Preview.
Get a sneak peek at how your page will look in the search results by clicking here:
BROWSEO-Search Engine Results Page (SERP) preview
This is useful for determining whether or not your title and description tags are search engine-friendly (or too long). Furthermore, tweaking your title and description might assist you in obtaining more organic clicks.
Take a try: BROWSEO
95. SERPerator
This great app lets you keep an eye on the search engine results pages from a lot of different places and on a lot of different devices.
As you know, search results can be very different depending on where you are and what device you use to get them.
In particular, searches for local terms like “pizza shop” or “landscaper” might be beneficial.
Furthermore, this tool allows you to view precisely how the results would appear for someone searching for a certain phone number from pretty much any major city in the globe using a specific phone number.
SERPerator: iPhone results are available.
The most useful feature is the ability to compare devices.
See how the results look on two different mobile devices… side-by-side.
Get started: SERPerator
96. Reddit Keyword Research Tool
Another one of my favorite little keyword research tools is this one.
Why? Because it can bring up words that I would not otherwise be able to locate with any other tool.
This tool searches Reddit for words and phrases that are used a lot in certain subreddits and shows them in a searchable way.
If you know where your target audience hangs out on Reddit, you’ll have a wealth of keyword and content subject ideas at your fingertips.
The best feature is context.
When you click on this link, you will be taken to the real discussion on Reddit.
You’ll be able to see how that word is used in conversations this way.
Have a go: Reddit Keyword Research Tool
97. Panguin Tool
Get to the bottom of a rankings decrease by doing the following:
This tool examines your search traffic in relation to known Google algorithm adjustments.
What is the benefit of this?
It is possible to determine what went wrong with your rankings if you find that your ranks have declined around the time of a major Google update… and put things right.
The best feature is the ability to toggle updates on and off.
When searching for an update, Panguin makes it simple to find.
Consider the following scenario: if you’re a small local firm that specializes in SEO, you may specify that Panguin only shows you Google changes that have an influence on local results.
Get started: Panguin Tool
98. Wordtracker Scout
Steal your competitor’s keywords.
The Wordtracker scout takes a novel approach to doing keyword research…
Instead of having to input keywords into a program, Wordtracker displays the most frequently occurring terms on a page.
Utilizing this method, it is possible for you to visit one of your competitors’ websites and copy the keywords that they are using in their text.
WordTracker Scout is an acronym that stands for “word tracker scout.”
(Note: This is only available as a Chrome extension and isn’t supported for Firefox.)
The best feature is the opportunity.
This tool will show you which of the terms on your list has the best ratio of search volume to competitor activity.
Try it now: Wordtracker Scout
99. Lipperhey
A website analyzer with a lot of power.
Lipperhey is a fully-featured SEO analyzer that is completely free of charge to use.
Keyword Suggestions are the most useful feature.
Get a list of keywords that you may use to optimize individual pages on your website.
To get more organic traffic from long-tail keywords, you should make your website more search engine friendly.
Get started: Lipperhey
100. Dareboost
Check your website’s speed, SEO, security, and other factors.
Dareboost is a marketing product that isn’t exactly related to SEO.
However, it does examine your site for factors that have an indirect influence on SEO, such as the speed with which your site loads and its security.
Priorities are the most notable feature.
It enables you to choose where to begin. When you’re pressed for time, this is quite useful.
Try it: Dareboost
101. Siteliner
Get a free, comprehensive SEO report.
Siteliner analyzes your website for search engine optimization issues (like blocked pages, messed up redirects, and broken links).
The most useful feature is the comparison with other websites.
This feature allows you to compare the loading speed and page size of your website to those of other websites in Siteliner’s database. It is beneficial for benchmarking.
Take a look: Siteliner
102. KWFinder
A straightforward keyword research tool.
The most appealing feature of KWFinder is how simple it is to use.
This should not be seen as a sign that KWFinder is not a strong search engine. It’s a legitimate keyword tool that a lot of professionals rely on.
LPS is the most outstanding feature.
LPS is an abbreviation for Link Profile Strength.
This tool essentially tells you how many links you’ll need to build in order to rank for a certain keyword.
So if you come across a keyword with an LPS of 50 or higher, you can be certain that you’ll need to perform some major link building in order to rank for that phrase.
Try it now: KWFinder
103. People Also Ask
This free utility compiles a list of queries that appear in the “People Also Ask” portion of Google’s search results.
Usetopic: Questions That Others Have Asked
The only issue I have with the tool is that it takes a long time for the results to appear on the screen. It’s my understanding that this is due to the fact that it needs to actually do the search and pull questions from the PAA box. This will take some time.
Overall, this is a very useful tool for locating query keywords.
The most useful feature is related questions.
People Also Ask displays questions that you would normally have to find by actively clicking on the PAA box on the search engine results page.
“What is a decent keyword?” asked one of the questions I was presented with by the tool. Other than that, I also got a few queries that were very close to the original one.
Get started: People Also Ask
104. Bulk Google Rank Checker
A rank checker that is both simple and accurate.
Use of a rank monitoring tool is highly recommended if you want to know where you rank for certain keywords in Google.
Easy to use, this free tool streamlines the procedure (and you can check up to 10 keywords for free).
The best feature is the position in search engine results.
See where you rank in the search engine results pages (SERPs) and where your rivals rank.
Try it now: Bulk Google Rank Checker
105. LSI Graph
optimization of material at the highest level.
Your on-page SEO may be improved by using LSI keywords (Latent Semantic Indexing).
In fact, that’s precisely what LSIGraph is intended to do: it generates a list of LSI keywords that you can use to pepper your text with a little more flavor.
The best feature is the analysis.
Analysis allows you to go into the details of an LSI term from your list. As a result, you’ll be able to discover even more excellent LSI keywords to employ.
Have a go: LSI Graph
106. Local Search Results Checker
BrightLocal’s Local Search Results Checker allows you to see search results from any place, down to the city, town, or even ZIP code level, without leaving your current location.
You may even pick the language you want to use depending on the country.
Check your local rankings: Local Search Results Checker
107. Quick Click Website Audit
The Quick Click Website Audit is a plugin that looks like a bookmarklet. It gives you quick access to some of the most popular online SEO tools today.
When a link is clicked, it retrieves the URL of the currently shown page and feeds it into the chosen tool, eliminating the need to copy and paste the URLs into each tool individually. It saves a few seconds hundreds of times a day, which is significant.
Get started: Quick Click Website Audit
108. Where Goes?
Where does it go? So you can keep track of the locations of redirection URLs and shortened links.
Have a go: Where Goes?
109. Check My Links
A handy Chrome Extension called Check My Links will crawl through your site and determine the status code for each link on the page—even broken links—as it goes.
A color-coded system is used for each status code, with 200 status codes returning dark green, 300 status codes returning light green, and 400 status codes returning red.
Once the problematic links have been found, you may select all of them and copy them to your clipboard with a single click.
Get started: Check My Links
110. Robots.txt Generator
Create a proper robots.txt file in a matter of seconds so that search engines can understand how to crawl your page. Advanced users can use the Robots.txt Generator to make even more changes to their files. It’s free.
Try it: Robots.txt Generator
111. HEADMaster SEO
With HEADMaster SEO, you can check URLs in bulk for status codes, redirect status, response time, response headers, and HTTP header fields.
This tool lets you see results right away. You can categorize and analyze your results before saving them to CSV.
Give it a go: HEADMaster SEO
112. Keep-alive Validation SEO Tool
It is possible to check URLs in bulk or individually to determine if their servers support persistent connections, which allows your website to load more quickly; what version of HTTP your server is running; and whether there are any external connections on your URL using this tool.
Take a look: Keep-alive Validation SEO Tool
113. Keywords Everywhere
Using Keywords Everywhere is a must because it gives search volume, CPC, and competition stats for so many different sites.
- Google Search
- Google Trends
- eBay
- Respond to the Public
- The Google Keyword Planner
- Bing
- Etsy
- Soovle
- The Google Search Console
- YouTube
- Ubersuggest:
- Majestic
- Google Analytics
- Amazon
- Keyword Shitter
- Open Site Explorer
It’s accessible on Chrome and Firefox.
Get it here: Keywords Everywhere
114. Keys4Up
With Keys4Up, you can get related keywords, also known as semantically connected keywords, for any search query.
Try the tool: Keys4Up
115. Wordtracker Scout
Wordtracker Scout can help you figure out which words people search for when they’re ready to buy something.
Use it now: Wordtracker Scout
116. The Anchor Text Suggestion Tool by Linkio
With the help of our anchor text suggestion tool, you can choose the most appropriate anchor text to use for any URL.
Get started: Anchor Text Suggestion Tool
Free SEO Tools Frequently Asked Questions
What is the most effective free SEO tool?
It depends on your requirements! Ubersuggest is a powerful tool for finding backlinks, doing keyword research, and conducting competitive research. Users can quickly make XML site maps with XML-drag-and-drop sitemap.com’s interface, and Google Analytics gives you a lot of information about how visitors use your site.
What tools do I need to be successful in SEO?
If you want to measure your progress, you’ll need a keyword research tool like Ubersuggest as well as an overall tracking tool like Google Analytics.
Is it necessary for me to pay for SEO tools?
In no way, shape, or form! Many free SEO tools are available, like Answer the Public, Ubersuggest, and Google Analtyics, among others.
What is the most effective free SEO tool?
Google’s collection of tools is both strong and costless to use. Google Analytics and Google Search Console are essential tools for every business.
Closing Remarks
These free SEO tools will get you off to a good start, and a couple of them are really very effective.
If you’re serious about SEO, you’ll need to invest some money in order to get the necessary tools. There is no way you will be able to undertake extensive SEO work unless you have a paid membership to something.
The following are examples of SEO tools that are often not provided for free:
- It is essential to use a heat mapping tool such as Crazy Egg if you are looking to improve usability, conversions, or search engine optimization.
- Ranking Reports: Knowing where your site ranks in the search engine results pages (SERPs) for certain keywords is a crucial aspect of effective SEO. Rank trackers let you know what page and position you’re on right now, as well as how your rankings are going. You can also see how your rankings have changed over time.
- Backlink Analysis: Crunching all of the data behind backlinks in SEO—anchor text, domain authority (DA), site quality, webmaster contact information, and velocity—is essential when doing any kind of backlink audit or analysis. The instruments that do this kind of analysis are advanced, but they are not always available for free.
What are some additional free SEO tools that you’ve come across that you’ve found to be useful?