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So you have a website and have no idea where to start? Let us help you. We always love hearing from new clients, no matter how big or small your business is. We have plans to suit all.
SEO is important for multiple reasons. It helps your website rank higher in search engine results pages (SERPs), which in turn makes it more visible to potential customers. SEO also improves the user experience of your website, making it more likely that visitors will stay on your site and convert into paying customers.
There are a number of things you can do to improve your website’s SEO, from optimizing your content to building backlinks. But before you get started, it’s important to understand what SEO is and how it works.
SEO stands for “search engine optimization.” It is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).
When a potential customer searches for a product or service that you offer, you want your website to appear as high up in the SERPs as possible. The higher your site appears, the more likely it is that the searcher will click on your listing and visit your website.
There are two main types of SEO: on-page SEO and off-page SEO. On-page SEO refers to all of the things you can do on your website to improve its ranking, such as optimizing your title tags and meta descriptions. Off-page SEO, on the other hand, refers to actions taken outside of your website to improve its ranking, such as building backlinks.
Both on-page and off-page SEO are important for getting your website to rank higher in the SERPs. However, off-page SEO is often more complex and time-consuming than on-page SEO.
If you’re just starting out with SEO, we recommend focusing on on-page optimization first. Once you’ve made sure your website is as optimized as it can be, you can start working on building backlinks and other off-page SEO tactics.
Here are some of the most important things you need to do for on-page SEO:
Optimize your title tags and meta descriptions
Use keyword-rich headers (H1, H2, etc.)
Include keywords throughout your content
Optimize your images with alt tags
Create XML sitemaps
Add internal links
Speed up your website with caching and compression
Off-page SEO is more about building relationships and boosting your visibility. Some of the most effective off-page SEO tactics include:
Building backlinks
Guest blogging
Creating social media profiles
Submitting to directories and local listings
Participating in online forums
Both on-page and off-page SEO are important for getting your website to rank higher in the SERPs. However, off-page SEO is often more complex and time-consuming than on-page SEO.
If you’re just starting out with SEO, we recommend focusing on on-page optimization first. Once you’ve made sure your website is as optimized as it can be, you can start working on building backlinks and other off-page SEO tactics.
Unsure how to do any of this? Let us do it for you. We have monthly seo packages that will help your website rank higher, get more traffic and convert more customers. Get in touch today to find out more.
But which package do i select? Obviously this depends on how many keywords you wish to target. We have three different plans available, but we also offer customised plans. Get in touch with us today and find out what we can do for your business. Or check our seo shop out today here.